Is culture the key to business success?
Joel Peterson (Author, Chairman at Jet Blue & Professor at Stanford GSB) Joel Peterson explains that while culture is important, it is one of several elements to business success such as…
What is the connection between exercise and memory?
Wendy Suzuki (Author & Professor, NYU Stern School of Business) Wendy Suzuki discusses the research that has been done on the…
Innovation
Marketing & Sales
What methods of research should companies be leveraging to keep customers happy and engaged?
Stephen Wunker (Author & Managing Director, New Markets Advisors) Stephen Wunker provides his recommendations on the types of market research to…
How can companies help consumers adopt new behaviors?
Stephen Wunker (Author & Managing Director, New Markets Advisors) Stephen Wunker uses an example from his own corporate background when he…
