What elements are required to create a successful business model?
Mark Johnson (Author & Co-Founder, Innosight) Mark Johnson goes through the different elements that are part of a successful business model. This includes a customer value proposition based on a fundamental…
What is Design Thinking?
Amy Loomis (Co-Founder & Program Director, IBM’s Think Academy & Digital Learning) Amy Loomis defines the concept of design thinking which…
Innovation
Marketing & Sales
How is Branding like Baking a Cake?
Karen Kang (Author & CEO, BrandingPays LLC) According to Karen Kang, branding is not rocket science it is as simple as…
Understanding the Salesman/Customer relationship
Keith Ferrazzi (Author & CEO, Ferrazzi Greenlight) This is the first part of a keynote presentation by Keith Ferrazzi, CEO of…
