What does obsessing over customers mean to Amazon?
Steve Anderson (Author & President, The Anderson Network) Steve Anderson explains what the principle Obsess Over Customers means in practice for Amazon. According to Anderson, Amazon sees the need for a…
Can you address some of the issues with Sun Microsystems?
Kelly Palmer (Author & CLO at Degreed) Kelly Palmer talks about the missteps made by Sun Microsystems, where she was the…
Innovation
Marketing & Sales
What is the most important strategy for selling?
Joe Ilvento (Author & CLO, CommVault Systems) Joe Ilvento offers a story that explains the importance of building value when selling…
What is the key to getting customer referrals?
Joe Ilvento (Author & CLO, CommVault Systems) Joe Ilvento talks about ways in which companies can improve the chances that they…
