3 ways to achieve global growth of the business
John Bowen (Sr. Director of Global Partnerships, Computer Aid Inc.) There are three main ways to grow a business internationally, according to John Bowen. He talks about the pros and cons…
Full Interview – Sunil Prashara
Sunil Prashara (President & Chief Executive Officer of the Project Management Institute (PMI))
Innovation
Marketing & Sales
How do you Measure Branding ROI?
Karen Kang (Author & CEO, BrandingPays LLC) It is possible to systematically measure the return on investment in branding according to…
What are the Common Mistakes Companies make in Branding?
Karen Kang (Author & CEO, BrandingPays LLC) Karen Kang points out how companies often make two big mistakes when it comes…
