What do companies need to do to sustain long term growth?

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Leonard Sherman (Author & Adjunct Professor, Columbia Business School)


Leonard Sherman discusses what companies should do to help ensure long term growth as an organization. He talks about how in order for companies to be sustainable they need to focus on innovation and long term goals. Sherman provides examples of organizations that have been able to maintain their leadership positions in the marketplace.

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About Author

Leonard Sherman

Author & Adjunct Professor, Columbia Business School

Leonard Sherman is the author of "If You’re in a Dogfight, Become a Cat! Strategies for Long-Term Growth". He is an executive in residence and adjunct professor of marketing and management at the Columbia Business School. Len has worked as a senior partner at Accenture, as a managing partner of J.D. Power and Associates, and as a partner at Booz, Allen & Hamilton. He holds a BS in aeronautical engineering, an MS in transportation systems and a PhD in transportation economics, all from Massachusetts Institute of Technology.

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