Explain the concept of subscription fatigue
Robbie Baxter (Author of The Membership Economy) Robbie Baxter explains how consumers can reach subscription fatigue from having too many subscriptions…
Marketing & Sales
How could a company like Sears completely miss out on the changes in the membership economy?
Robbie Baxter (Author of The Membership Economy) Robbie Baxter gives her view of how a major retailer such as Sears, that…
What is the best way to start a new membership-based business?
Robbie Baxter (Author of The Membership Economy) Robbie Baxter provides her recommendations for entrepreneurs starting a membership-based business. She provides questions…
What are the challenges facing companies moving from a transactional business model to a membership-based business?
Robbie Baxter (Author of The Membership Economy) Robbie Baxter addresses the issue of the kinds of challenges that companies may have…
Talk about the success of Salesforce.com & whether there is room for new disruptors in the market.
Robbie Baxter (Author of The Membership Economy) Robbie Baxter provides an overview of one of the early disruptors in the membership…
How do you get customers to tell your story?
Lucas Conley (Author of Legacy in the Making) Lucas Conley provides recommendations on how businesses can engage with their customers and…
How can companies turn their brands into a social movement?
Lucas Conley (Author of Legacy in the Making) Lucas Conley discusses the benefits of creating a modern legacy brand for a…
Do modern legacy companies have competition?
Lucas Conley (Author of Legacy in the Making) Lucas Conley talks about the challenges modern legacy companies have in competing against…
Introduction- Jeffrey Gitomer
Jeffrey Gitomer (Best-Selling Author & Founding Partner at Outstand)
Full Interview – Jeffrey Gitomer
Jeffrey Gitomer (Best-Selling Author & Founding Partner at Outstand)