What do you want readers to take away from Strategy Rules?

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David Yoffie (Author & Professor, Harvard Business School)


David Yoffie talks about the central thesis of this book, Strategy Rules, and what he thinks readers can learn from reading about three of the most successful entrepreneurs of our time.

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About Author

David Yoffie

Author & Professor, Harvard

Professor David B. Yoffie is the Max and Doris Starr Professor of International Business Administration at Harvard Business School. Over the last two decades, Professor Yoffie has chaired the HBS Strategy department, the Advanced Management Program, Harvard’s Young Presidents’ Organization program, and now chairs Harvard’s World Presidents’ Organization program. He currently teaches competitive and corporate strategy in the Owner/President Management Program. Professor Yoffie has published more than 100 case studies on business strategy and international management issues, which have sold more than 3,000,000 copies and is also the author of nine books.

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Interviewed By


Jennifer Crumpton

Jennifer Crumpton

Sarder TV Anchor, Author & Media Professional

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