What is a transient advantage?
Rita McGrath (Author & Professor, Columbia Business School) Rita McGrath defines the term transient advantage and explains its role in the development and implementation of corporate strategies. To explain the waves…
How do you maintain employee skill levels?
Rob Flaherty (CEO, Ketchum) Rob Flaherty talks about employee development at Ketchup including mandatory training programs. He explains why it is…
Innovation
Marketing & Sales
What is the future for brand marketers?
Jeff Tan (VP Strategy, Posterscope USA) https://youtu.be/e395Rt1rlkE Jeff Tan describes the present time as the “greatest era of advertising”. He discusses…
What differentiates top sellers?
Jim Cathcart (Author & Motivational Expert) Jim Cathcart explains what he believes differentiates the top one percent of sales individuals from…
