How can companies become more consumer-centric?
Thales Teixeira (Author & Associate Professor, Harvard Business School) Thales Teixeira explains why so many large organizations are not consumer-centric even if they claim they are. He points to issues such…
What more can an organization do to help employees to understand Technology?
Tracy Pound (Chair of the Board of Diretors, CompTIA) Tracy Pound, the chair of the board of directors for CompTIA (one…
Innovation
Marketing & Sales
Common Mistakes on Social Media Marketing
Russell Stevens (Social Marketing Expert and Partner, Saddle River Group) Russell talks about how companies or organizations often start with looking…
Why Do People Join Social Movements?
Russell Stevens (Social Marketing Expert and Partner, Saddle River Group) Russell attributes the growth and success of social movements to a…
