Can you provide an overview of the five strategies from Strategy Rules?
Michael Cusumano (Author & Professor, MIT) Michael Cusumano talks about the five strategies all used by Steve Jobs, Bill Gates and Andy Grove, that he wrote about in the book, Strategy…
How can innovators help with the learning process?
CLO Insight Summit 2017 (Isaac Sacolick – Author and President of StarCIO) CLO Insight Summit 2017 – Jennifer Crumpton interviews Isaac…
Innovation
Marketing & Sales
How does enterprise selling differ from transactional selling?
Dave Mattson (Author & CEO, Sandler Training) Dave Mattson examines the differences between enterprise selling and transactional selling a product or…
What role should employee engagement play in amplifying the brand?
Linda Popky (Author & President, Leverage2Market) Linda Popky talks about the importance of engaged customer facing employees to company success. She…
