Why is creating strong brands important as effective business strategy?
Leonard Sherman (Author & Adjunct Professor, Columbia Business School) Leonard Sherman talks about why brand development should be part of an overall corporate strategy rather than a separate function. He talks…
Can you address some of the issues with Sun Microsystems?
Kelly Palmer (Author & CLO at Degreed) Kelly Palmer talks about the missteps made by Sun Microsystems, where she was the…
Innovation
Marketing & Sales
How should entrepreneurs approach risk taking?
Jeffrey Gitomer (Best-Selling Author & Founding Partner at Outstand) Jeffrey Gitomer addresses the issue of risk in entrepreneurship and Napoleon Hill’s…
What are Napoleon Hill’s Laws of Harmonious Attraction?
Jeffrey Gitomer (Best-Selling Author & Founding Partner at Outstand) Jeffrey Gitomer explains the various facets of Napoleon Hill’s concept of the…
