How did you validate the principles you identified in Letters to the Shareholders?


Steve Anderson (Author & President, The Anderson Network)

Steve Anderson discusses how the book The Bezos Letters went from a white paper to a book and how he validated the principles he identified in the Letters to the Shareholders written by Bezos. He talks about how he and his wife who is a co-author of The Bezos Letters, studied interviews, and speeches given by Bezos to verify repeating themes and principles.


About Author

Steve Anderson

Author & President, The Anderson Network

Steve Anderson has spent his 35+ year career helping the insurance industry understand, integrate, and leverage current and emerging technologies. For the last 20 years, he has crossed the nation speaking at places like SAFECO, AAA, Nationwide, as well as many state insurance associations. He is on the faculty of credentialing organizations teaching thousands of insurance professionals and is a writer/contributor to multiple publications. Steve is the author of The Bezos Letters: 14 Principles to Grow Your Business Like Amazon.

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