Can you explain Principle One: Encourage Successful Failure?


Steve Anderson (Author & President, The Anderson Network)

Steve Anderson talks about Principle One from his book, The Bezos Letters which he calls Encourage Successful Failure. He points out that Jeff Bezos once said that billion-dollar mistakes don’t matter. He explains this philosophy which is based on a company culture that encourages employees to test and experiment despite the possibility of failure.


About Author

Steve Anderson

Author & President, The Anderson Network

Steve Anderson has spent his 35+ year career helping the insurance industry understand, integrate, and leverage current and emerging technologies. For the last 20 years, he has crossed the nation speaking at places like SAFECO, AAA, Nationwide, as well as many state insurance associations. He is on the faculty of credentialing organizations teaching thousands of insurance professionals and is a writer/contributor to multiple publications. Steve is the author of The Bezos Letters: 14 Principles to Grow Your Business Like Amazon.

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