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What do you feel about the current dynamics of social media and how it is affecting sports?

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By on Management & Strategy, Sarder CEO Talks
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Mark Taffet (Former SVP & Head of Sports, HBO)


Mark Taffet addresses the issue of technology and its effect on sports programming. He talks about how technological advances have brought incredible improvements in how sports are delivered to consumers. According to Taffet, technology has changed boxing forever with daily streaming and new ways to connect with boxing fans.

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Mark Taffet

Former SVP & Head of Sports, HBO

Mark Taffet was in charge of HBO Pay-Per-View as its senior vice president for almost 25 years. He was responsible for all aspects of network including programming, distribution, sponsorship, marketing, publicity and operations. Current he is the CEO of Mark Taffet Media – where he does consulting and provide business advisory services to businesses in a broad range of sports.

Interviewed By


Cara Castronuova

Cara Castronuova

Sarder TV Journalist ,Television Personality and Fitness Expert

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