What are the benefits of a connected customer strategy?
Nicolaj Siggelkow (Author & Professor at The Wharton School) Nicolaj Siggelkow discusses the benefits of creating a well-designed connected customer strategy.…
Marketing & Sales
How do platforms differ by types of connectivity?
Nicolaj Siggelkow (Author & Professor at The Wharton School) Nicolaj Siggelkow explains some of the differences in company platforms and how…
What are the goals of a connected customer strategy?
Nicolaj Siggelkow (Author & Professor at The Wharton School) Nicolaj Siggelkow explains why it is important for companies to understand their…
Do you believe in using benchmarking?
Horst Schulze (Author & Founding President and COO, Ritz Carlton) Horst Schulze provides his views on using benchmarking to make business…
How do Business Chemistry types affect team performance?
Suzanne Vickberg (Author of Business Chemistry & Applied Insights Lead, Deloitte) Suzanne Vickberg talks about how understanding the key characteristics and…
What have we learned about disruption in the luxury markets?
Thales Teixeira (Author & Associate Professor, Harvard Business School) Thales Teixeira uses an example of a company started by one of…
Why are so many companies moving toward a membership environment?
Robbie Baxter (Author of The Membership Economy) Robbie Baxter talks about the growing interest in the membership economy and a subscription-based…
How does a membership economy change the customer relationship?
Robbie Baxter (Author of The Membership Economy) Robbie Baxter talks about how implementing a membership economy changes how companies treat their…
How do membership & sharing economies differ?
Robbie Baxter (Author of The Membership Economy) Robbie Baxter explains the differences between membership economies including subscription-based services and sharing economies…
Are Millennials the biggest market for membership products & services?
Robbie Baxter (Author of The Membership Economy) Robbie Baxter talks about the demographics of the membership economy and the market for…