What do most companies do wrong when it comes to financial planning?


Steven Goldbach (Author & Chief Strategy Officer at Deloitte)

Steven Goldbach discusses how many companies have a mindset challenge around financial planning. He explains that some companies have an implicit presumption of revenue based on current revenue data. Goldbach discusses the need for companies to approach planning using a zero-based budgeting principle with a look forward to meeting future challenges in the marketplace.



About Author

Steven Goldbach

Author & Chief Strategy Officer at Deloitte

Steven is Chief Strategy Officer at Deloitte and is also a member of the Deloitte US Executive Leadership Team. Steve helps executives and their teams transform their organizations by making challenging and pragmatic strategy choices in the face of uncertainty. He is an architect, expert practitioner, and teacher of the variety of strategy methodologies developed and used by Monitor Deloitte over the years. Steve is a co-author of Detonate: Why – and How – Corporations need to Blow up Best Practices (and Bring a Beginner’s Mind) to Survive.

Interviewed By

Tracey Fitzpatrick

Tracey Fitzpatrick

Sarder TV Anchor & Former Market News Video Anchor

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