What are the rewards of international business?
John Bowen (Sr. Director of Global Partnerships, Computer Aid Inc.) John Bowen discusses both the challenges and the rewards of being the leader of an international operation. In terms of rewards,…
Does McGraw-Hill consider OER products competition?
Nana Banerjee (President & CEO, McGraw-Hill) Nana Banerjee discusses the impact of Open Education Resources (OER) on the educational publishing industry.…
Innovation
Marketing & Sales
What is creative risk taking?
Rob Flaherty (CEO, Ketchum) Rob Flaherty discusses the definition of creative risk taking and how this is utilized at Ketchum. He…
How do you evaluate media campaigns?
Rob Flaherty (CEO, Ketchum) Rob Flaherty talks about how his company, Ketchum, uses a variety of social metrics and analytics to…
