What is the term “Lenses” which companies should be looking for opportunity?
Mohan Sawhney (Author & Professor, Kellogg) Sawhney describes the use of the term ”lenses” as a way for companies to focus in on business markets or potential opportunities. He provides several…
What do you think of the current college system?
T.J. Elliott (CLO at ETS) T. J. Elliott provides a brief synopsis of his view of college level education and their…
Innovation
Marketing & Sales
Full Interview – Dave Mattson
Dave Mattson (Author & CEO, Sandler Training)
What are the key steps of the Sandler Selling System methodology?
Dave Mattson (Author & CEO, Sandler Training) Dave Mattson describes the seven key elements of the Sandler Selling System. The elements…
