Can you explain Principle Two: Bet on Big Ideas?

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Steve Anderson (Author & President, The Anderson Network)

Steve Anderson explains his second principle which he calls Bet on Big Ideas. He talks about how this principle is based on a four-cycle process including Test, Build, Accelerate and Scale. Anderson discusses some of Amazon’s biggest business bets and Jeff Bezos’ philosophy on the importance of giving ideas room to grow.

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About Author

Steve Anderson

Author & President, The Anderson Network

Steve Anderson has spent his 35+ year career helping the insurance industry understand, integrate, and leverage current and emerging technologies. For the last 20 years, he has crossed the nation speaking at places like SAFECO, AAA, Nationwide, as well as many state insurance associations. He is on the faculty of credentialing organizations teaching thousands of insurance professionals and is a writer/contributor to multiple publications. Steve is the author of The Bezos Letters: 14 Principles to Grow Your Business Like Amazon.

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