What is the business funeral technique?

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Josh Linkner (Author & CO-Founder, Platypus Labs)

Josh Linkner explains the concept of the business funeral approach to stale and less successful products and services. He provides an example of a company that publicly “buries” any product that has lost popularity to make way for new innovative products.

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About Author

Josh Linkner

Author & CO-Founder, Platypus Labs

Josh Linkner is on a mission to help everyday people become everyday innovators.
He has been the founder and CEO of five tech companies, which sold for a combined value of over $200 million and is a New York Times bestselling author (four books and counting.) Previously, Josh was the founding CEO of Detroit Venture partners helping over 100 tech startups get off the ground. Today, Josh serves as Chairman and co-founder of Platypus Labs, an innovation research, training, and consulting firm. He has twice been named the Ernst & Young Entrepreneur of the Year and is the recipient of the United States Presidential Champion of Change Award.

Interviewed By


Tracey Fitzpatrick

Tracey Fitzpatrick

Sarder TV Anchor & Former Market News Video Anchor

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