Alan Hassenfeld talks about the book, Kid Number One: Alan Hassenfeld and Hasbro that was authored by G. Wayne Miller. He explains that his motivation for having the book written was to make sure the history of the Hasbro Toy company was told including the development of their iconic brands.
CEO at Hasbro Foundation & Member of Board of Directors at Salesforce
Mr. Hassenfeld is Chairman of the Board of Hasbro, Inc., a worldwide leader in children's and family leisure time entertainment with $2.9 billion in revenues. Mr. Hassenfeld began his career at Hasbro in 1970, was appointed Vice President of Marketing and Sales in 1978, became the President of the company in 1984, and received the titles of Chairman and CEO in 1989. Mr. Hassenfeld is the recipient of the Honorary Doctor of Humanities Award from Bryant College and the Honorary Doctor of Business degree from Roger Williams University and Johnson and Wales University. Currently he is CEO at Hasbro Foundation & Member of Board of Directors at Salesforce
