John Rossman (Author & Former Amazon Executive )
John Rossman talks about his book, Think Like Amazon: 50 1/2 Ideas to Become a Digital Leader, and explains how leaders and organizations can apply the provided strategies. He explains how the book can be used as a playbook or step-by-step guide to surviving and thriving in a digital world based on targeted strategies used every day by Amazon including making better and faster decisions and creating a customer experience that works.