How can businesses combat the negative impacts of technology?

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Susan Greenfield (Author of Mind Change)


Susan Greenfield provides some simple ideas for businesses to use to help inspire creativity and the development of new ideas including allowing for privacy, fostering the exchanging of ideas through shared meals.

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About Author

Susan Greenfield

Author of Mind Change

Susan Greenfield is a research scientist, author and broadcaster based in Oxford. She has held research fellowships in the Department of Physiology Oxford, the College de France Paris, and NYU Medical Center New York. She has since been awarded 31 Honorary Degrees from British and foreign universities and heads a multi-disciplinary research group exploring novel brain mechanisms linked to neurodegenerative diseases such Alzheimer’s and Parkinson’s. She is a Senior Research Fellow at Lincoln College, Oxford and has currently co-founded a biotech company developing a novel approach to neurodegenerative disorders (Neuro-Bio Ltd). In addition, she has published a wide range of books on the Mind and the Brain, she is the author of Mind Change and also ogf A Day in the Life if the Brain.

Interviewed By


Jennifer Crumpton

Jennifer Crumpton

Sarder TV Anchor, Author & Media Professional

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