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Will customers notice an organization that is out of alignment with their mission?

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By on Organizational Development, Sarder Author Talks, Sarder CEO Talks
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Ann Herrman-Nehdi (Author & CEO, Herrmann International)


Ann Herrman-Nehdi provides a personal story to illustrate how customers always know when a company is out of alignment with their mission and values. She talks about how it is the job of senior management to make sure that employees are clear about company values.

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About Author

Herrmann-Nehdi

Author & CEO, Herrmann International

Ann Herrmann-Nehdi is the co-author of The Whole Brain Business Book and also CEO of Herrmann International, the originators and trailblazers of Whole Brain® Thinking and the Herrmann Brain Dominance Instrument® (HBDI®). Ann applies the principles of Whole Brain® Thinking to her varied responsibilities, including global leadership, strategic consulting, ongoing research, learning design and speaking engagements.

Interviewed By


Tracey Fitzpatrick

Tracey Fitzpatrick

Sarder TV Anchor & Former Market News Video Anchor

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