Why Invest on Employee Training?

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David Hershfield (Former SVP of Online Technology, Redcats)

Russell and David discuss how in hard times many companies cut the budget for employee training. David calls it the ‘siege mentality’. He feels that companies that are very successful are companies that invest in employee training when it is the hardest to do so and when no one else is doing it. According to David employee training is a fixed cost not a variable cost and should be as important to an organization as keeping the lights on.


About Author

David Hershfield

Former SVP of Online Technology, Redcats

David Hershfield is a Global Business Executive with demonstrated ability to engage stakeholders across the value-chain in building customer-centric cultures that lead to improved performance, retention, cost reduction, and higher profit. Proven success in creating technology-based products and solutions that facilitate sustainable growth, propel multi-milllion dollar revenues and generate additional traction in international markets. David has held leader positions in many companies, including Redcats, Auctionata and PayPal. Currently is Managing Partner of Hershfield Consulting, an IT consulting firm with a network of 100+ global professionals, who can boost revenue and profit.

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