Thales Teixeira (Author & Associate Professor, Harvard Business School)
Thales Teixeira provides his recommendations for new entrepreneurs who want to learn from successful disruptors in the marketplace such as Uber or Airbnb. He suggests that entrepreneurs study what these types of companies did when they were an early startup to gain new customers. He points out that it is not all about online business but it may make sense to focus on offline to learn and adapt products or services and find customers in large quantities.
