What is the theory of change & how can it be applied in small steps?


Ann Mei Chang (Author & former USAID Chief Innovation Officer)

Ann Mei Chang discusses the theory of change as applied by organizations in the social good space. She explains her belief that organizations need to implement the scientific method with testing and measurement of ROI in small steps and milestones.



About Author

Ann Mei Chang

Author & former USAID Chief Innovation Officer

Ann Mei Chang is a leading expert on social innovation the author of Lean Impact: How to Innovate for Radically Greater Social Good (Wiley, Oct 2018). Previously, she served as the Chief Innovation Officer at both USAID and Mercy Corps. Prior to her pivot to social good, Ann Mei was a seasoned Silicon Valley executive, with more than 20 years’ experience at such leading companies as Google, Apple, and Intuit, as well as a number of startups.

Interviewed By

Vaishali Jain

Vaishali Jain

Sarder TV Journalist, and Former Bloomberg TV Journalist

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