Why is Amazon so successful at pushing into their white spaces with innovative business models?
Mark Johnson (Author & Co-Founder, Innosight) Mark Johnson examines why Amazon has been so successful at creating successful innovative business models.…
Browsing: Mark W. Johnson
How has Microsoft used digital technology to transform its business model?
Mark Johnson (Author & Co-Founder, Innosight) Mark Johnson discusses the changes Microsoft has made in recent years in its customer focus…
Can you talk about Threadless’s unique business model?
Mark Johnson (Author & Co-Founder, Innosight) Mark Johnson discusses the unique business model behind the company Threadless. He talks about how…
What should companies look for when deciding if they need to alter their business model or add a new one?
Mark Johnson (Author & Co-Founder, Innosight) Mark Johnson talks about how companies can be vigilant in monitoring how their current business…
What are the stages of business model implementation?
Mark Johnson (Author & Co-Founder, Innosight) Mark Johnson provides an overview of the stages involved in successful business model implementation. He…
How do companies get it wrong when responding to market disruption?
Mark Johnson (Author & Co-Founder, Innosight) Mark Johnson uses a humorous analogy to explain the wrong way for companies to respond…
Do companies need to continually reevaluate their current business models?
Mark Johnson (Author & Co-Founder, Innosight) Mark Johnson provides advice on how companies should approach their current business models. This includes…