How do you use Big Data at DIRECTV?
Mike Benson (CIO, DIRECTV) Mike Benson provides an overview of his responsibilities as Chief Information Officer (CIO). He talks about the many leadership hats that a CIO wears including being a…
How did you become a Chief Learning Officer?
Michael Leckie (Former CLO for Digital Industrial, GE) Michael Leckie, former CLO for Digital Industrial at GE, spoke with Sarder…
Innovation
Marketing & Sales
What is the future for digital marketing?
Jeff Tan (VP Strategy, Posterscope USA) Jeff Tan provides his view of how digital marketing will change in the future including…
What can we learn from the Mad Men era of advertising?
Jeff Tan (VP Strategy, Posterscope USA) Jeff Tan provides three lessons that advertisers today can learn from the Mad Men era…
