How can ‘doing the math’ help companies succeed in the digital era?


John Rossman (Author & Former Amazon Executive )

John Rossman explains why he recommends that companies ‘do the math’ in his book, Think Life Amazon. He talks about how in our digital world companies are now rich with data that needs to be used efficiently and correctly to improve business functions.


About Author

John Rossman

Author & Former Amazon Executive

John Rossman is the author of Think Like Amazon: 50 ½ Ideas to Become a Digital Leader. He was an executive at Amazon, where he launched and scaled the Marketplace business, which now accounts for more than 50 percent of all units sold at He also led the enterprise services business, with responsibilities for,, Toys R Us, and other top brands. He now heads Rossman Partners, a niche business advisory firm that helps clients succeed and thrive in the digital era. Rossman has worked with The Gates Foundation, Microsoft, Nordstrom, Target, Walmart, and many others. He is highly sought after for expert commentary regarding Amazon by global news media, such as the New York Times, CNBC, and Bloomberg, among others.

Interviewed By

Lyndsay Christian

Lyndsay Christian


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