How can companies stay relevant & competitive?


Steven Goldbach (Author & Chief Strategy Officer at Deloitte)

Steven Goldbach talks about the need for companies to take a leap of faith to use the principles discussed in his book, Detonate. According to Goldbach, companies will need to reinvent products or services to stay relevant and not changing strategies or business approaches will lead to business failure.



About Author

Steven Goldbach

Author & Chief Strategy Officer at Deloitte

Steven is Chief Strategy Officer at Deloitte and is also a member of the Deloitte US Executive Leadership Team. Steve helps executives and their teams transform their organizations by making challenging and pragmatic strategy choices in the face of uncertainty. He is an architect, expert practitioner, and teacher of the variety of strategy methodologies developed and used by Monitor Deloitte over the years. Steve is a co-author of Detonate: Why – and How – Corporations need to Blow up Best Practices (and Bring a Beginner’s Mind) to Survive.

Interviewed By

Tracey Fitzpatrick

Tracey Fitzpatrick

Sarder TV Anchor & Former Market News Video Anchor

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