Thales Teixeira provides his viewpoint on current issues in the world of higher education and their consumers. He also talks about what he thinks should happen to make sure that student needs are met and education is improved in general. This includes his recommendation to provide higher learning as a lifelong process on an as-needed basis.
Author & Associate Professor, Harvard Business School
Thales Teixeira is an Associate Professor at Harvard Business School, where he has taught MBA, doctoral and executive-level courses in Marketing Models, Digital Marketing and Ecommerce. He has consulted or advised top executives of over 15 of the Fortune 100 companies and is the author of dozens of articles published in trade press outlets such as The Harvard Business Review, The McKinsey Quarterly, Think with Google, and in academic journals. His new book is titled Unlocking the Customer Value Chain.
