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What is the Costs of Energy Use in IT Industry?

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By on Management & Strategy, Sarder Author Talks
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Andrew Winston (Author, Green to Gold and Green Recovery, Consultant/Speaker/Writer on Green Business)

Andrew discusses the work a group called the Green Grid is doing in developing metrics on energy use in the world of IT. These metrics have shown that server farms are currently using 2% of the world’s energy and that number is going to grow. Andrew believes when the true cost of energy is known it will change corporate behavior.

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About Author

Andrew Winston

Author, Green to Gold and Green Recovery

Andrew is a globally recognized expert on green business, appearing regularly in major media such as The Wall Street Journal, Time, BusinessWeek, New York Times, and CNBC. He is dedicated to helping companies use environmental strategy to grow and he writes extensively on green business strategy, including a weekly column for Harvard Business Online and regular pieces on Huffington Post. Andrew is also the author of The Big Pivot, Green Recovery and co-author of Green to Gold, the international best-selling guide to what works – and what doesn’t – when companies go green.

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