What is the best way to assess your selling ability?

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Jim Cathcart (Author & Motivational Expert)


Jim Cathcart talks about a self-assessment tool he has created for sales people to use to evaluate their selling skills based on the Relationship Selling model. He talks about how it is not enough to be a “natural sales person” or to have the gift of gab. Cathcart explains why he believes that truly successful sales individuals must have varied skill sets including being good at researching their customers and their market and being able to use both their head and their heart to help provide the best solutions for their customers.

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About Author

Jim Cathcart

Author & Motivational Expert

With over 40 years of professional speaking around the world, Jim Cathcart is one of the best known and most award-winning motivational speakers in the business. He has delivered more than 3,000 presentations to audiences in every state of the US, most provinces of Canada and countries from Scotland to Singapore. Jim Cathcart is also author of 18 books including the international bestsellers: "The Acorn Principle" and "Relationship Selling".

Interviewed By


Vaishali Jain

Vaishali Jain

Sarder TV Journalist, and Former Bloomberg TV Journalist

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